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Our Professionals

Elaine Cruz

Elaine Cruz is a certified Paralegal who has been working in the legal field for over 20 years. Her emphasis is on litigation support for Federal and State Court matters and Trademark prosecution. Elaine’s litigation experience and vast knowledge of the “ins and outs” of the court system and the Trademark Trial and Appeal Board (TTAB) enable her to efficiently support our attorneys from onset to post-trial.

Elaine gained the discipline to fastidiously maintain records and track details for complex cases in Construction and Bankruptcy law, and has a special compassion and ability to interact with clients on a personal level that comes from here background in Family and Elder Law. Elaine enjoys helping people by easing their mind through the litigation of a civil injustice, by helping them seek relief from overwhelming financial burdens, or by helping them save their hard-earned life savings for their children through asset preservation.

Now, Elaine enjoys being part of the future through her work in Intellectual Property. Intellectual Property is about “starting something” — a new idea, a new company, a new brand, a new design, a new piece of art, a new work of literature. Elaine joined the firm in 2007 and quickly became a vital member of the team.

Information Center

The ITC: The Powerful Yet Underused Weapon In the War Against Infringement

We all know the story: a trademark, copyright or patent is infringed; the infringer is sued; and if all goes well, the owner of the intellectual property is made whole. Most people would end the story there. What many people aren’t aware of is that the ITC, the International Trade Commission, is another weapon in […]

Posted on October 2, 2014

Is an Ordinary Designer an Ordinary Observer?

High Point Design LLC v. Buyers Direct, Inc. The Federal Circuit, dealt with two different kinds of ordinary: the ordinary observer and the ordinary designer. Quiet clearly, the Federal Circuits, sees a difference between the two ordinary people. The judgment might however be incompatible with KSR ruling of the supreme court. Under Federal Circuit law, […]

Posted on September 26, 2014

The Death of Non-Compete Agreements in CA

Many employers prefer Employment Agreements that contain non-compete language. While often thought to be desirable by employers, in California the large majority of such contracts are no good. The view of the California Supreme Court is and has been that California Business & Professions Code 16600 unambiguously prohibits post-employment restrictions that limit an employee’s ability to […]

Posted on September 19, 2014